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RXBAR Class Action Lawsuit Alleges False Advertising On Package

This month, June 2018, a consumer class action lawsuit was filed against Chicago Bar Company (RXBAR). The RXBAR lawsuit claims that the company represents, misleadingly, the ingredients in both the RXBAR and the RXBAR Kids. More specifically, the RXBAR class action lawsuit complaint alleges that the Chicago Bar Company aims to represent that these bars contain egg whites and “real fruit” when, in fact, RXBAR only bits of the egg white as opposed to the entire thing. Moreover, fruit “infused” flavoring is not real fruit, but instead flavored with sweetening agents, such as apple juice concentrate.

The RXBAR lawsuit states that the products are characterized by their austere principal display panel representations which include the brand name, the number of protein grams, a vertical list of components in the product, along with a number corresponding to the same, a prominent statement disclaiming the presence of harmful, undesirable, less valued ingredients (styled as “No B.S.”), and finally the flavor/variety designation (see below).

A full copy of the RXBAR class action lawsuit complaint is below:

Editor’s note on the RXBAR Class Action Lawsuit:

This piece is written about the recent RXBAR Lawsuit. If you are considered eligible to be among the class of consumers described in the class action, you may eventually be able to participate in receiving any compensation the court may award.

If you believe that what is alleged in the RXBAR class action has affected you, please don’t hesitate to reach out to us. We’d be happy to help you take a step in the right direction, fight this issue, and better enable you to join the consumer class action. If interested, please send an email to, find us on Twitter or Facebook, or even connect with us directly on our website! We look forward to hearing from you all.

The case can be searched for under the name: Pizzirusso et al v. Chicago Bar Company, LLC, Case No. 18-cv-3529, E. D. NY.

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