Recently, a class action lawsuit has been brought against Ford Motor Company over deceptive trade practices. Ford advertises their trucks as being “Ford Tough” with “Rock-solid Durability,” however, their trucks still possess defective doors that won’t lock when the temperature drops below freezing.
For 40 years, the Ford F-Series has been the best-selling pickup truck in
the United States by a significant margin. Indeed, in January 2017, 57,995 of the FSeries
vehicles were sold compared to 35,553 Chevrolet Silverado pickup trucks, the
number two selling truck in the market.
The complaint alleges that “Ford achieves its superior sales by aggressively, yet deceptively and misleadingly, advertising its vehicle as “Ford Tough” and possessing “Rock-solid Durability.” Sadly, this “built Ford Tough” vehicle possesses an elemental defect: its doors won’t lock when the temperature drops below freezing. Even with global warming, freezing temperatures still occur regularly throughout much of the Country, including throughout New York.
While the defect is obviously troubling, Ford’s conduct is even more disturbing because it has known about this problem for years. Indeed, Ford has issued two separate technical service bulletins to address its defective vehicles but has allowed the problem to persist without any recall from Ford or any other correction to its misleading advertising.
As a result, consumers have been injured by being forced to incur out-of-pocket costs to fix the defective doors and overpaying for a product that has diminished value due to its defective nature.
A full company of the complaint is featured below for your convenience:
If this case affects you, be sure to let us know as soon as possible!