Walmart has said it will discontinue its personal shopping service, Jetblack, on Feb. 21.
The Wall Street Journal reported that the company has now decided to restructure the business. The retailer had conversations with potential investors, like Microsoft and United Parcel Service.
Scott Eckert, head of the retailer’s technology incubator Store No. 8, posted on Walmart’s corporate website that Jetblack will become part of Walmart’s customer organization.
“We’ve learned a lot through Jet black, including how customers respond to the ability of ordering by text as well as the type of items they purchase through texting,” Eckert said in the post. “We’re eager to apply these learnings from Jet black and leverage its core capabilities within Walmart.”
No further details have been revealed about what that might look like.
Jetblack notified customers about the end of the service via email and text. They said it would refund all customers the $50 monthly membership fee.
More than 300 Jetblack employees will lose their jobs and 58 others will transferred to a conversational commerce team for Walmart.
Jetblack launched in New York City in May 2018. The service catered to high-end customers. Members were able to order items instantly by text message, then have the delivered to their house.
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About the Author: Aisha K. Staggers is a writer, lecturer, political analyst and literary agent. She appears weekly for “Staggers’ State of Things” on the Dr. Vibe Show. Her work has been published by Paper Magazine, AfroPunk, The Spool, GREY Journal, MTV News, HuffPost, Blavity, Atlanta Blackstar, For Harriet, New York Review of Books and a host of other first-run publications and syndicated outlets. Find her on Twitter @AishaStaggers. For more of her work, check out her page here!