Juul Labs Inc. plans to cut 500 jobs by year’s end, according to a Wall Street Journal report. This flies in the face of the e-cigarette makers one-time rapid growth in terms of staff where they were adding upwards of 300 employees per month.
The news comes as the company prepares for a proposed ban on flavors that will put a significant dent in 80% of its U.S. sales.
In addition to job cuts, Juul will scale back in other areas as well, including marketing and other expenses. The company says it also plans to invest in a campaign to reduce underage vaping.
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About the Author: Aisha K. Staggers is a writer, lecturer, political analyst and literary agent. She appears weekly for “Staggers’ State of Things” on the Dr. Vibe Show. Her work has been published by Paper Magazine, AfroPunk, The Spool, GREY Journal, MTV News, HuffPost, Blavity, Atlanta Blackstar, For Harriet, New York Review of Books and a host of other first-run publications and syndicated outlets. Find her on Twitter @AishaStaggers. For more of her work, check out her page here!