Walt Disney Parks and Resorts Misled the Public by Claiming Dream Key Passes Are Exempt From “Blockout” Dates, Class Action Alleges

According to a new class action lawsuit, Walt Disney Parks and Resorts falsely claims that consumers who acquire a Dream Key pass can attend the Disneyland theme parks without encountering “blockout dates.”

Jenale Nielsen v. Walt Disney Parks and Resorts U.S., Inc.

Dream Key Holders Shall Not Pass

Plaintiff Jenale Nielsen asserts that Dream Key holders are subject to a number of dates where they are unable to visit the park with the pass, despite having paid more for the privilege of avoiding blockout dates.

In addition, Nielsen claims in the Walt Disney Dream Key Blockout Class Action Lawsuit that Disney profited from the sale of Dream Key passes in a false, deceptive, and unlawful manner.

Moreover, Nielsen states she spent $1,399 for the Dream Key pass, a part of Disney’s Magic Keys program, which grants holders access to the theme parks for a specified number of days every year, among other perks.

The Dream Key pass is promoted as having no blockout dates, in contrast to the less expensive Enchant Key and Believe Key passes, which have additional restrictions.

Nielsen, who purchased the pass in October, claims that despite assurances that she would be able to make reservations for any day of the year using the Dream Key pass, she quickly learned that many dates in November had been blocked out.

Despite the dates being blocked out, Nielsen asserts that Disney was not at full for the days blocked out, saying that the business simply did not want to offer the days available to Dream Key holders.

Disneyland Resort Magic Key Program Scheme

The concern was not that Disney had reached capacity and thus could not provide more reservations to Dream Key pass holders; rather, the issue was that Disney chose to blockout reservations, making them available only to new purchases and not to Dream Key pass holders, according to the Walt Disney Dream Key Blockout Class Action Lawsuit.

Nielsen asserts that Disney is in violation of the Consumer Legal Remedies Act, the False Advertising Law, and the Unfair Competition Law in California.

Plaintiff is seeking a jury trial and demands restitution, as well as actual and statutory damages on behalf of herself and other class members.

Editor’s Note on Walt Disney Dream Key Blockout Class Action Lawsuit:

This article is written to inform you of a case saying that Walt Disney Parks and Resorts U.S. allegedly misled its customers regarding the scale of its Disneyland Resort Magic Key Program. We also suggest you read the Six Flags Pass Holders Settlement. 

Case Name & No.: Jenale Nielsen v. Walt Disney Parks and Resorts U.S., Inc., Case No. 8:21-cv-02055

Jurisdiction: Superior Court for the State of California

Allegations: Walt Disney Parks and Resorts falsely claims that Dream Key pass holders can attend the Disneyland theme parks without encountering “blockout dates.”

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