Up&Up Hand Sanitizer Can’t Kill 99.99% Of Germs, Class Action Contends
Target is allegedly falsely advertising its Up&Up hand sanitizer brand as effective in killing off 99.99% of harmful germs. However, the truth is that it is not capable of doing so, the latest class action claims.
Target Customer Files Complaint
A plaintiff named Mike Ross is suing Target for its alleged misdeeds concerning the way they have advertised their hand sanitizer product and its supposed potency and effectiveness of getting rid of harmful germs. Ross argues that Target’s Up&Up hand sanitizer is incapable of killing 99.99% of germs, contrary to Target’s marketing claims.
The Target Up&Up Hand Sanitizer Class Action Lawsuit filed by Ross contends that Target has misled customers like him into falling for their untrue advertising strategies to avail of their hand sanitizer offering.
He shared that he bought Up&Up hand sanitizer offering on more than one occasion, for he reportedly believed the representations made by Target. He said that he relied on the product’s labeling that contains claims of its effectiveness. It reportedly had a label saying that hand sanitizer can kill 99.99% of germs.
However, he soon found out that there is no existing scientific proof out there that backs up Target’s claim of 99.99% product effectiveness.
Truth Comes Out; Class Action Details
In fact, there are numerous studies that Ross cited in the class action lawsuit that showed that most alcohol-based hand sanitizer products in the market do not live up to their claims of effectively killing harmful germs and other potentially deadly microorganisms – listing norovirus, bacterial spores, and parasites, and protozoan cysts as examples.
The microorganisms above are some of the most prevalent and cause a plethora of illnesses in a person. Additionally, some bacteria like Enterococcus faecium are one of the microorganisms that have started to develop a resistance to alcohol-based hand sanitizer products.
Though Ross acknowledges the presence of a small fine print on the label, he contended that it was not still enough to combat and explain properly the misleading claims of the hand sanitizer’s effectiveness printed in a large conspicuous text style.
The Target Up&Up Hand Sanitizer Class Action Lawsuit is seeking to form and represent in court a Class consisting of Illinois Target customers who have bought the Up&Up hand sanitizer after believing the company’s misleading and false advertising schemes.
Complainant Ross is moving forward with different charges against Target ranging from negligent misrepresentation, fraud, breach of warranty, and violations of different state business practices laws.
This is an ongoing case and Consider The Consumer will continue to report on the latest developments of this news as soon as the information comes out. To stay in the know, feel free to visit the official communications channels below.
Target Corporation, or Target, is a giant in the retail industry, with its listing and inclusion at the S&P 500 Index serving as clear evidence of its large footing and dominance in the market. With a revenue of more than $75 billion in 2019, Target is currently headed by its CEO Brian Cornell.
Editor’s Note on Target Up&Up Hand Sanitizer Class Action Lawsuit:
This article features the class action filed against Target, claiming it has misrepresented its Up&Up hand sanitizer’s purported ability to get rid of 99.99% of germs and other harmful microorganisms.
Case Name(s) & No.: Mike Ross v. Target Corporation; Case No.: 1:21-cv-03028
Jurisdiction: United States District Court Northern District of Illinois
Products/Services Involved: Up&Up Hand Sanitizer
Allegation(s): Target has purposely misled its customers into believing that its Up&Up hand sanitizer product kills 99.99% percent of germs and microorganisms. However, the truth is the polar opposite.
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