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Grande Drug Serums Class Action Lawsuit - Selling Drugs In The Name Of Cosmetics

Consumer Class Actions

Grande Drug Serums Class Action Lawsuit – Selling Drugs In The Name Of Cosmetics?

New Class Action Lawsuit Says Grande Cosmetics Serums Are Unapproved Drugs

According to a proposed class action lawsuit, Grande Cosmetics’ GrandeLASH-MD, GrandeBROW, and GrandeHAIR serums include an ingredient that has the potential to induce severe side effects, including iris discoloration, making them unapproved drugs.

Genna Ribak v. Grande Cosmetics, LLC

Click to access Genna-Ribak-v.-Grande-Cosmetics-LLC.pdf

Plaintiff Genna Ribak alleges that, despite Grande Cosmetics’ claims that its lash, eyebrow, and hair enhancement serums can be used safely, contain no active ingredients, and have no severe side effects, the products actually contain isopropyl cloprostenate (ICP), a substance belonging to the same class of chemical compounds as the active ingredient in prescription eyelash growth medications such as Latisse.

The Food and Drug Administration found in the complaint that lash and brow treatments containing ICP, a prostaglandin analog that promotes hair growth by lengthening the hair cycle, are not safe to use except under the guidance of a licensed physician.

According to the Grande Drug Serums Class Action Lawsuit, the serums are drugs, not cosmetics, and as such, Grande Cosmetics was obliged to obtain regulatory approval before marketing them to consumers. However, the complaint states that Grande Cosmetics, rather than seeking formal approval, rushed the allegedly hazardous serums to market.

Moreover, the lawsuit alleges that Grande Cosmetics did not seek such approval. Instead, it devised a method to market the Enhancement Serums directly to consumers by marketing them as cosmetics rather than prescription drugs.

Despite the fact that the products are an unapproved medicine that should never have been distributed to customers, Grande Cosmetics unlawfully offered hundreds of thousands of units to California consumers for between $65 to $125 apiece.

The plaintiff, a resident of Los Angeles County, claims to have bought the GrandeBROW and GrandeLASH-MD serums without noticing they were new drugs with potentially serious side effects that one would not expect from a cosmetic, including:

  • Iris discoloration
  • Complete lash loss, and
  • Development of growths in the eye

Grande Cosmetics Serums Allegedly Misbranded

According to the Grande Drug Serums Class Action Lawsuit, any new drug product offered without an authorized new drug application (NDA) is deemed misbranded and hence illegal to sell under California law.

The suit continues by alleging that the Grande Cosmetics serums are misbranded because their labeling omits all significant safety concerns, failed to disclose that they are a drug, are being sold as a new drug without an authorized new drug application, and do not bear the established name as well as quantity of each active ingredient.

Grande Cosmetics allegedly deceived consumers by failing to mention the potentially serious adverse effects associated with ICP. The FDA has determined that ICP may cause a variety of eye problems, including iris color changes, macular edema, ocular irritation, hyperemia, eye inflammation, and interference to intraocular pressure reduction treatment, according to the case.

The lawsuit seeks to recover damages from all California consumers who purchased GrandeLASH-MD, GrandeBROW, and/or GrandeHAIR serums for personal, family, or household use between the commencement of the applied statute of limitations period and the present.

Editor’s Note on Grande Drug Serums Class Action Lawsuit:

This article is written to inform you of the class action lawsuit against Grande Cosmetics serums over allegedly marketing it as a cosmetic rather than a drug. A similar class action was also filed against Lactaid.

Case Name & No.: Genna Ribak v. Grande Cosmetics, LLC, Case No. 2:21-cv-07973

Jurisdiction: U.S. District Court for the Central District of California

Allegations: Grande Cosmetics allegedly misbranded its serums as cosmetics instead of drugs

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