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Crest Gum & Enamel Toothpaste Class Action

Class Actions

Crest Gum & Enamel Toothpaste Class Action Detail

Crest Toothpaste Can’t Clear Away Gingivitis, According To Complaints

Widely marketed as the toothpaste that can completely repair gums, different allegations claim that this is not the case.

Procter & Gamble is the maker of Crest Gum & Enamel Repair, and its advertisements say the same thing, that it is a toothpaste that can help reverse gingivitis.

It starts with repairing the enamel the disease weakened and follows it up with an all intensive clean.

What Else To Know About the Case

According to experts, gingivitis is a condition where the gums become inflamed because of plaque building up at the base of the teeth.

If a person doesn’t have good oral hygiene, they let bacteria thrive in their mouth to create plaque and irritate the gums.

If not properly medicated, gingivitis can cause more serious gum issues, and a person may lose their teeth.

The fluoride in the product allegedly provides Crest its anti-gingivitis characteristics.

But allegations claim that it can only manage gingivitis in its early stages, but it cannot completely bring back the gums to their original state.

The lawsuit also notes that the U.S. Food and Drug Administration (FDA) did not approve of any over-the-counter mouth care product to fix gum damage, especially one caused by gingivitis.

Gums can’t simply go back to their original state before gingivitis start its wraith, but cosmetic dentistry can provide Gingival veneers and soft-tissue grafts to be considered a complete reversal of the damage caused by gingivitis.

About Crest Toothpaste

It is one of the many oral hygiene products manufactured by Procter & Gamble (P&G) and is sold everywhere globally.

It was introduced as Flouristan in 1954 because it had stannous fluoride. A year after, the product name changed to Crest with Fluoristan.

Its new composition was made by Joseph Muhler, Harry Day, and William H. Nebergall at Indiana University, and Nebergall patented it.

Procter & Gamble paid royalties from the use of the patent, and the rest was history.

Crest Gum and Enamel Toothpaste Class Action

Editor’s note on the Crest Gum & Enamel Toothpaste Class Action: 

This article is created to keep you updated about the recent lawsuit filed against the makers of Crest Toothpaste regarding false advertising.

If you have any questions or queries regarding this piece of news and its updates, please do send us a message by clicking the ‘Contact Us’ button below! We’d love to hear back from you. 

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