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Adore Me at it Again

In October 2016, a class-action lawsuit was filed against  Adore Me (a lingerie company) for allegedly using deceptive marketing techniques concerning its automatic and continuous service offers which failed to adequately disclose the terms and charged consumers without their consent.

This is not the first time this company has been accused of these types of deceptive business practices, however. Earlier this years, customers condemned the brand after its subscription model locked these customers into numerous scheduled monthly payments after an unclear disclosure upon sign up.

After these antics, the company was given an F rating by the Better Business Bureau and has only slightly bettered its rating since – sitting on a D+ now. This recently filed case, however, may cause Adore Me’s rating to sink even further, putting the brand in some turmoil moving forward.

For your reference, the newly filed case is listed under the following title: Lira et al v. AdoreMe, Inc. and Does 1-10, Case No. 16-cv-1858, C. D. CA.). We invite you to comment and tell us what you think using our leave a comment feature above!

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